Gift Card as a Marketing Tool: The HelloFresh Success Story
HelloFresh epitomizes the new economy. Visible on high streets with its green-jacketed staff and on the roads with its distinct delivery vans, HelloFresh has become the largest and most recognized meal box supplier. The strategic use of gift cards has played a pivotal role in enhancing their brand visibility. As a result of effective marketing strategies including gift cards, one in ten Dutch people have tried ordering a meal box, while an impressive nine out of ten are familiar with the HelloFresh brand.
Pioneering Gift Card Marketing
Cards Unlimited is the driving force behind this innovative mode of gift card marketing. Recently, the use of gift cards as a marketing tool has seen a significant revival. Specifically, HelloFresh gift cards are distributed through well-known magazines and newspapers, and they are also included in customer boxes for sharing with friends or family. If needed, we can offer comprehensive advice and guidance throughout this entire process, ensuring your marketing campaign achieves its full potential.
